MSc in Marketing

Our MSc in Marketing programmes are designed to reflect the modern marketplace, and also to set you apart within it. You will gain a wealth practical skills, industry insights and academic theories across key marketing concepts. This powerful combination ensures you are equipped with everything you need to thrive in this constantly evolving field.

The programme examines the practices and problems involved in both taking products to market and managing customer relationships. This covers areas such as consumer behaviour and the critical role of integrated marketing communications.

Each key element will be studied from a global perspective using real-life case studies and the latest strategic concepts. This will keep your expertise in-tune with today’s connected world.

You can also tailor your MSc in Marketing to meet precise career goals. Find out more about our programme structure here.

Our faculty

Our lecturers bring their industry experience and practical skills directly into the classroom. You can develop a vast understanding of marketing’s key principles, and gain a strong grounding in your chosen specialist area.

Study your way

You can choose to study our MSc Marketing programme part-time or online – or even combine the two.

This programme gives you everything you need to successfully take products to global markets, and take your career further.